Beauty Products That Are Worth the Investment

When I was 14, my mother gifted me a small Estee Lauder “gift with purchase” bag, which marked the very beginning of my relationship with beauty consumerism. It’s been a while since then and I’ve come to learn that there some beauty products that are okay to save money on, and there are some that are especially worth the investment. Here is a list of product categories that I tend to always invest a little more money on:


A common cause of premature ageing is exposure to the sun’s UV rays. Unlike smoking or unhealthy eating habits, UV is something we can’t avoid. Invest in a good sunscreen that has a high level of protection from both UVB (the rays that cause sunburn) and UVA radiation (the rays that cause photodamage leading to premature ageing). Finding a sunscreen that is protective AND moisturising can drive the price up. Given that it sits on your skin for the entire day, it’s well worth the investment. My favourites are from Shiseido’s WetForce line and Avene’s Mineral Light.


Perfumes are a really personal thing. For the majority of us, we tend to search for a signature scent that not many others have. In order to find that, we’ll need to invest in a unique scent with a niche positioning. These are almost always on the higher-end with rare and unique compositions. Brands I’m loving at the moment are Le Labo and Jo Malone. I’ve linked my favourite scent from them below:


I’m sure you all expected it: hair care has always been, and always will be, something I’ll invest in. Shampoo, in particular, is very important. It’s a product you need in order to keep your hair clean, but often contains ingredients that can be bad for it. Investing in a sulphate-free shampoo filled with botanical extracts to counter the drying effects goes a long way. Yes, these ingredients can be expensive, but it’s well worth it for the long-term results.

I’ve written a comprehensive post on my favourite shampoos here.

Hair Brushes

Cheap drugstore hairbrushes made of plastic bristles can pull and break hair. Using a high-quality wooden bristle brush is not only gentle on your hair, but also transports oil from your scalp down to the ends. I use a non-branded one from the drug store. These brushes are somewhat affordable, however, they will definitely set you back more than commonplace plastic bristles.


I don’t wear foundation often, but when I do, it has to be of high quality. You’ll find that high-end foundation oxidises at a much slower rate, and sometimes it’s not noticeable at all. You’ll also have access to wider range of shades and textures when you opt to pay more. We all wear foundation to give us a more even complexion, so invest in a good one in order to get a near perfect colour match and a formula that does wonderful things to the skin.


The number of shades and formulations available at the high-end makes splurging on lipstick worth it for me. I love drugstore lipsticks but I often find the colour offering can be a little small. I’m sucker for Tom Ford lipsticks – so smooth and moisturising with an extensive range of colours. I also love all YSL lipsticks. Both brands always have a subtle and pleasant scent to them.

Nail Polishes

Expensive nail polishes are formulated to last longer and offer a better finish. They also come with a high-quality brush for a cleaner application. A good manicure goes a really long way. A few firm favourite brands of mine are OPI, Butter London and Nars. My go-to nail polish colours that suit every outfit (and seen in a lot of my Instagram photos) are shown below:


What beauty products do you invest in? I’d love to know in the comments! 


  1. I love that the title says “worth the investment” haha! This past summer the one sunscreen I’ve been using and that I actually enjoy is Neutrogena Ultra Sheer Dry Touch Sunscreen. It doesn’t make my face feel so oily I just love how it feels on my skin. As for perfumes I love VS Bombshell for a casual day like going to school. D&G Light Blue for a cool night & I love Chanel Coco Mademoiselle for those special days lol. I love smelling different every time.

    The best shampoo I’ve tried so far is Drybar salons On the Rocks Charcoal Shampoo. It has this fresh tingly feeling when you use it 😍 and the using the conditionet after makes my hair feel extra strong and smooth. I still have to try Alterna Caviar shampoo!

    I love Mac lipstick but I dislike how they aren’t cruelty free therefore I stop using them. I’ve been enjoying lipstick from Urban Decay, Kat Von D & Too Faced ☺

    I love Nars polish. They’re quite pricy but they really are worth it. I don’t use a brush or comb my hair. I finger comb them haha. I’ve been doing this for a few years now. I noticed the ends of my hair get so dry when I use a comb or brush. Also, my fingers are more gentle on my hair 😊

    • Thanks for sharing Sarah!! <3

      I've used the D&G Light Blue back when I was at uni - such a lovely scent! You must be a perfume addict like me hehe. I'm trying to steer clear of the mass marketed perfumes but I still really like Estee Lauder Modern Muse 😛

      I haven't tried that shampoo but I'm def gonna check it out now. The tingling feeling is probably good for scalp stimulation 🙂 Do try the Alterna Caviar shampoo. It's quite pricey but my hair can't live without it!

      I'm trying to make more conscious beauty decisions and using more cruelty-free brands but it can be quite difficult to avoid it completely. Good on you for doing it though! What are your favourite lipstick shades from those brands?

      I only brush my hair a couple of times a month. I use my fingers the rest of the time too 🙂 My hair rarely gets knotty because the leave-in conditioner (Protein Cream) I use from Alterna makes my hair slip out of tangles super easily 😀

  2. Heya birdie! Such an amazing blog post. I really like the idea of you sharing the products you use and those products look so nice. A bit expensive but yeah worth it. Thank you so much for sharing, waiting for your new blog posts 💕💕😍😍

  3. Sara, I hope you answer my question.
    I’m suffer from overweight and want to lose, I really want to have my weight like your weight.
    I’m so sad.😭😢

    • Don’t be sad Narmeen! I think it’s better if you don’t compare your weight to mine but aim to be the healthiest you can be. Exercise regularly and eat everything in moderation. When you live a healthy lifestyle, you’ll also feel beautiful ❤️

  4. Another great post Sarah! Totally agree with splurging on nail polish. I’ve always wanted to know what brands and colors you use… I’m a bit of a nail polish addict…

    I admire your style and grace so much. Thank you for sharing your tips with us! Looking forward to more posts from you!

    • Thanks for the lovely comment Anna and I’m so glad you found this post useful!

      I always have these 3 on rotation! They just match every outfit 🙂 Kinda digging chrome nails lately – what do you think of those?

  5. I will never stop reading your blog posts! They never fail to impress me. I love the lipsticks you chose because it’s a beautiful shade plus I love the shade of purple you wore on your Instagram story a couple days back. I loved hearing your voice for the first time on your insta story because you have the most cutest accent ever! I was also wondering if you were going to do a blog post soon for love and happiness since it been a while since I’ve read something from that category but no worries, I STILL LOVE EVERYTHING ABOUT YOUR BLOG SARAH!

    • Thank you soooo much Sarmin! It means so much to me ❤️ I’m going to do a post on my favourite fall looks and will definitely include that purple lipstick in there. I have a few blog posts lined up for that category so stayed tuned! And definitely going to post more stories on Insta too! It was fun last time 🙂 Have you been writing much lately?

  6. I get way too excited when I see you’ve posted, both on here and Instagram. Speaking of which I sent you some messages on Instagram. Anyway, another wonderful blog! My only complaint is here was no pictures of you in it. 🙂 #TeamSarah

    • You also have perfect timing, because I’ve been looking for a new perfume, so I’ll have to check out Le Labon and Jo Malone. ❤️

    • You’d think people would be sick of my face by now but I guess not! 😆 Thanks for the feedback lovely!! I love the in-store experience at both Le Labo and Jo Malone. They’re completely different but you should definitely suss out both! What perfumes are you loving currently? 🙂

      • Victoria’s Secret makes some really lovely perfumes. Right now, their Bombshell Diamonds is what I’m using. It’s very light and fruity smelling. Hard to describe, but I love it.

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